ICAA’s mission is to promote Active Aging as a solution to improving the quality of life for older adults. Our efforts are directed at helping businesses excel in serving the 50+ population, and at helping that population serve itself.

Although we are neither a policymaker nor a lobby group, ICAA has been the prime architect of the Active Aging industry, a network spanning 10,000 organizations managing 40,000 locations in 37 countries that cater to the health and well-being of older adults. Through us, organizations that used to work alone now connect with each other in the common purpose of furthering the Active Aging movement: retirement communities with fitness clubs; government agencies with for-profit organizations; wellness professionals with university scholars.

We are committed to making positive changes in the way that older adults everywhere live and are included in society.